Wednesday, September 10, 2008



Europe Region
Select a Location -Bulgaria -Croatia -Czech Republic -France -Germany -Greece -Hungary -Italy -Portugal -Slovakia -Slovenia -Spain -Sweden -U.K. East Europe Sub-region -Esthonia -Israel -Latvia -Lithuania -Poland -Romania -Serbia -Turkey
TIENS started in Hungary in August 2000 and has expanded to 14 other European countries: Greece, United Kingdom, Slovakia, Italy, Cyprus, Sweden, Spain, Portugal, Bulgaria, Croatia, the Czech Republic, Slovenia, Germany and France.

The growth of the Europe Region created the need to establish a company responsible for creating a consistent business strategy. TIENS Europe GmbH was created in 2006, with its headquarters in Berlin, to provide logistics, finance, human resources, IT, sales and marketing support to the European TIENS subsidiaries.
Europe is characterized by a diversity of cultures, laws, governmental systems and languages. This diversity makes the region an extraordinary, unique and challenging market in which the success of a business depends on meeting the variety of needs and that people from these different countries have.
In Europe since the beginning of the twenty first century, traditional Chinese medicine has become the most beloved alternative to Western medicine, because of its holistic approach when addressing imbalances. Illnesses of the industrial times have significantly decreased thanks to improved hygiene, medical prevention and therapy. However, present day life styles, behaviours and environmental factors have given way to new illnesses for which the methods of the Western medicine are not the most appropriate.
This increases the demand in the European market for TIENS products, which are based on the yin and yang philosophy and provide the Western consumer with a year-long program that cleanses, replenishes, strengthens and balances the body, mind and spirit.
With over 100 employees in the Europe Region, TIENS is prepared to face the challenges of a complex and diverse market of more than 370 million people.

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